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Opinion: The new rules of investing look a lot like the old rules

Companies must have quality profits, attractive valuations and competitive advantages

Unprofitable growth companies keep grinding lower in 2022.

This brutal bear market for once-high-flying stocks is a painful dose of cognitive dissonance for those who are used to easy gains on what they consider to be exciting companies.

Today, rather than cutting-edge technologies like artificial intelligence leading markets, boring is the new black. Distinctly unexciting companies such as H&R Block HRB (taxes), McKesson MCK (pharmaceuticals) and CVR Energy CVI (oil refining) are posting spectacular returns for investors, including those at the Frank Value Fund FRNKX.

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